Championing Space & Voice Through Design


An Integrated Approach to Consumer Health Experience Design and Healthcare Innovation

Design Challenge:

The most successful hospitals will exist in the healthiest communities. For healthcare organizations to authentically connect with the communities they serve, they must understand the patient, their system of support, and their environment as a whole.

Solution:

The Shepley Collaborative is a partnership between Boston architecture firm Shepley Bulfinch, healthcare marketing firm LIFT 1428, and The Institute of Healthcare Design Thinking. This collaborative offers healthcare organizations a multi-faceted approach for strategically leveraging design to impact consumer health behavior—an integrated approach to messaging, interfaces, services, environments, and systems that starts when providers envision future facilities and consumer engagement design.

Deliverables:

  • Integrated design services providing the strategic design of messaging, branding, voice, content, artifacts, interfaces, experiences, services, environments, and systems.